BMW have reported that they are on track to hit record vehicle sales and pretax profit this year.
The increased demand in China – up 25 percent from last year – has helped the German luxury car maker post a 2.6 percent rise in the first quarter operating profit.
Group sales of BMW, Mini and Rolls-Royce cars were up 8.7 percent, which is a new record for the automotive giant. In Europe sales climbed by 3.4 percent, despite a 1.4 percent fall in Germany.
BMW car sales were up 12.1 percent, which can be put down to the demand for the X1, X3 and X5 offroaders and its 3 series sedan. This helped to offset a 12.5 percent fall in sales at Mini, as the company prepared to launch a new version of the brand’s core model.
Euronews reported that the Munich-based BMW reiterated its aim to achieve a significant rise in sales volume in 2014 to two million cars or more, after it delivered a record 1.96 million Mini, Rolls Royce and BMW cars in 2013; they cautioned that the recent political and economic uncertainty may impact sales across Europe.
