AppsFlyer : Loyalty is Everything
Sue Azari, eCommerce Industry Lead at mobile attribution and marketing analytics platform, AppsFlyer, discusses the integration of loyalty programmes as a cornerstone strategy within today’s retail landscape.
Sue Azari
Sue Azari is eCommerce Industry Lead at AppsFlyer. She brings her deep knowledge of the sector to advise companies on their mobile marketing strategies. Azari has over 10 years’ experience scaling retail apps, having worked at a number of high-growth brands, including The Very Group, Net-A-Porter, and Beauty Pie.
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